Perry Ellis Europe will open up an own office for the German speaking markets in Düsseldorf, Germany, to be inaugurated in February 2015.
About to be pushed within the German markets: Original Penguin
Sven Adam has been appointed commercial director for Germany, Austria and Switzerland at Perry Ellis Europe Ltd. He will initially be responsible for distributing the Farah and Original Penguin brands in these markets.
Before joining the Perry Ellis team, Adam has been with Replay for seven years, most recently in the position of sales director.
Francisco Gonzales-Meza Hoffmann, managing director, Perry Ellis Europe Ltd: "We are pleased to welcome Sven Adam to the Perry Ellis family. He is bringing with him a wealth of experience in the German, Austrian and Swiss markets and we are looking forward to working with him to grow our business in this very important region."
Adam will be representing the Farah and Original Penguin collections for fall/winter 15-16 next week at the Seek trade show in Berlin.